Concept
// We are given a table to set up our store at the NYP Open House, and the following is our concept idea and the reason behind it.
The concept illustration is drawn by our fellow groupmate , Graceilia.
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We felt that having everything simple is the best idea. We didn't want anything colorful or fancy as it may distract customers from our key product. Therefore we layout our booth with a piece of white cloth. On the table top , we will be using a spinner and an acrylic stand to display our products. On the spinner, we will display recommended and unique masks such snail, syn-ake , aloe, collagen, gold, hyaluronic acid. The other flavours will be displayed on the acrylic stand.
On the spinner, we will not be displaying all our stock as to prevent theft cases, our customers would have to approach us for the type of masks they are interested and we will get the stocks from where we store them, probably behind the booth or under our table. The masks will be put in a clear plastic holder which will be put on the spinner. On each display mask, we will paste post it stating the benefits for each type of mask. This can help us to create a premium feel and allow customers to know which are the ones that we wish to focus on. We will be there if our customers need help for the masks that suits their skin best !
The arcylic stand will be placed slanted upwards to fully display goods. We put the rest of the other types of mask sheets on the arcylic stand so that customers would be able to take a quick look and be able to see most of the types of masks that we carry.
Although we said that we wanted something simple and clean, we are also adding a little decorations to our booth. We will be creating a "flower deco" where we will include paper flowers and some information about us and the products. They will be given out to our customers when they make purchases. This special "flower deco" will be made up of recycled materials.
